How to Retain Customers Using User-Generated Content [Free Guide]

How to Retain Customers Using User-Generated Content [Free Guide]


What if you could have your current customers sell your products for you? With user-generated content (UGC) it’s possible! User-generated content deepens your relationship with your existing customers, while leveraging their networks to help you acquire new customers. 

From reviews to social media, user-generated content brings a myriad of opportunities to engage with your customers. Once you’ve activated these customers, you’ll be able to tap into the social proof from their content and word of mouth marketing to their networks. 

We’ve partnered with Yotpo to bring you How to Retain Customers Using User-Generated Content: The Guide for Ecommerce Marketers. It covers everything that you’ll need to get started with user-generated content for your ecommerce company, including:

  • The “rules” of retention
  • Why word of mouth matters
  • How to leverage word of mouth marketing
  • How to deal with negative reviews
  • The right (and wrong) ways to ask for a review
  • Best practices for building a base of brand advocates

Download How to Retain Customers Using User-Generated Content: A Guide for Ecommerce Marketers to leverage your exisiting customers for customer acquisition. 

Amplify your retention and acquisition strategies with the power of user-generated content.

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6 Instagram Tools to Improve Your Marketing

6 Instagram Tools to Improve Your Marketing


Do you want to take your Instagram marketing to the next level? Have you considered using tools to support your efforts there? Adding the right Instagram tools into your marketing flow can help you project a more professional image and give you valuable analytic insights. In this article you’ll discover six tools to improve your […]

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– Your Guide to the Social Media Jungle

Alabama Governor’s Sex Scandal Just Inspired a Beer With the Grabbiest Label Ever

Alabama may be in a sour spotlight after its governor admitted making sexually charged remarks to a onetime senior adviser. But one brewery in the state is sweetening the situation by putting the PG-13 news on tap. 

Huntsville-based Salty Nut Brewery has unveiled Unimpeachable Pale Ale—a summer beer made of peaches, Idaho 7 hops and a little bit of southern scandal—as Gov. Robert Bentley faces calls for impeachment both in and outside his own Republican party for his alleged sexual misbehavior toward Rebekah Caldwell Mason. 

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